Jeff (Story of Seasons: Friends of Mineral Town)

"'Your resident mild-mannered owner of the General Store. Unfortunately he has anxiety-induced ulcers from trying to figure out how to get his customers to pay their tabs!'"

Jeff (ジェフ, Jefu) is the owner of the General Store. He has a weak constitution and is constantly afflicted by stomach pains. He worries about people running up a tab because he's unable to confront them about paying their bill.